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Director/Product Management

Basic Purpose
The basic purpose of the Director/Product Management, Wheels is to lead the activities related to 
the wheel product offering. This position must have a thorough understanding of the dynamics of the 
marketplace, the competitive environment and how various distribution channels are used to maximize 
revenue from the customer base. The position will engage in activities to drive high-impact growth 
initiatives and will oversee the overall product management activities
for both steel and aluminum wheels and any other related products.
 

Principal Accountabilities
1. Manage the overall product portfolio for steel and aluminum wheels throughout the product 
lifecycle using a cradle to grave approach from product conception, through product launch, to 
product retirement/succession.
2. Lead the efforts on new product planning and new product launches for the steel and aluminum 
wheel business units including market studies, business case justification, sales training and 
marketing support.
3. Identify and assess on an ongoing basis the market trends to maintain Accuride’s competitive position
in all global markets.
4. Develop market studies and analysis to be used in Accuride’s strategic plans.
5. Promote brand awareness through the development of catalogs, brochures, product bulletins, press 
releases, web content, advertising, trade show coordination and other available means.
6. Maximize the cost effectiveness of sales and marketing support materials.
7. Participate in various review meetings for the Accuride Wheel North America BU
8. Lead initiatives to focus available resources on high-impact projects.
9. Develop strong customer relationships with OEMs, Distributors and Fleets.
 

Required Skills, Education, and Experience
•  BS degree in Marketing, Finance, Business Administration or Engineering; a graduate-level degree 
in business or engineering is strongly preferred.
•  Experience working with product development and new product launch.
•  Experience dealing with international customers from a technical point of view.
•  Ability to oversee projects and drive results.
•  A solid understanding of manufacturing fundamentals, particularly as related to wheel manufacturing.
•  Strong written and verbal communication skills.
•  Ability to interact effectively with all levels of an organization, both internally and externally.
•  Excellent analytical, planning and organizational skills.
•  Highly self-motivated with the ability to solve complex problems.
•  Proven proficiency with Microsoft Office applications.
•  Ability to utilize advanced Microsoft Excel features (pivot tables, Vlookups, macros, etc.)
•  Five or more years of management-level experience in sales, business development and/or product marketing.
•  Five or more years’ experience in the commercial vehicle or automotive markets is strongly preferred.
 

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